Industrial Marketing Blog

Get Better Results with Data-Driven Marketing

Get Better Results with Data-Driven Marketing Are you tired of watching your industrial company underperform? It’s not uncommon for industrial companies to neglect their marketing because it can feel like an uphill battle. When trying to corner such a niche market as industrial or manufacturing, most common marketing tactics [...]

2024-03-06T13:08:44-06:00September 5th, 2023|

Strictly Business- Social Networking as a Marketing Tool

Strictly Business- Social Networking as a Marketing Tool Unveiling the Power of Off-Page SEO for Manufacturing In a previous article, we discussed the importance of off-page SEO for industrial and manufacturing companies. Check it out here to get a more in-depth look at the different types of off-page [...]

2024-03-06T13:09:11-06:00August 31st, 2023|

How to Choose the Right Keywords to Climb the Ranks

How to Choose the Right Keywords to Climb the Ranks How Long Should a Keyword Be? Keyword selection is one of the most important aspects of improving your website’s SEO. It steers your entire site’s direction from on-page content to the way you represent your company on social [...]

2024-03-06T13:10:47-06:00August 15th, 2023|

Maximizing Website Voice Search: 5 Essential Answers

Maximizing Website Voice Search: 5 Essential Answers How Are Your Customers Using Voice Search? Today’s voice search technology has come a long way from its humble beginnings. There are more ways to conduct a voice search now more than ever. Customers are using their smartphones, tablets, home devices, [...]

2024-03-06T13:11:34-06:00June 16th, 2023|

LinkedIn Sales Navigator: Building Industrial Prospect Lists

LinkedIn Sales Navigator: Building Industrial Prospect Lists If you are in account-based marketing or account-based sales, you may be wondering how you can expand your reach to people and companies to help you meet your goals. Most of you know that native LinkedIn is a great way to [...]

2024-02-29T07:32:17-06:00September 5th, 2022|

LinkedIn Advertising for Industrial Companies

LinkedIn Advertising for Industrial Companies If you’re struggling to make your paid and targeted content perform well, then you’re doing some-thing wrong. More often than not, it means you’re targeting the wrong advertising platforms. For years, industrial companies have relied on Google AdWords and Facebook in order to [...]

2021-06-21T10:57:01-05:00July 14th, 2021|

Manufacturing Companies: How to Increase Your LinkedIn Page Followers

Manufacturing Companies: How to Increase Your LinkedIn Page Followers LinkedIn is not just for job applicants looking for employment. It is the best place for businesses to connect, and the manufacturing industry is no exception to that. Manufacturing companies are great at utilizing this avenue to increase brand [...]

2021-05-31T09:09:31-05:00June 16th, 2021|

Tips on Building a Subscribed Audience for Your Manufacturing Company

Tips on Building a Subscribed Audience for Your Manufacturing Company Behind every successful manufacturing company is a well-executed marketing strategy built around a specific target market in mind. Aided by technology, marketing has flourished, especially during the transition to the digital space and social media marketing, SEO, content [...]

2021-05-31T09:03:11-05:00June 9th, 2021|

Video Marketing Tips for Businesses

6 Video Marketing Tips for your Manufacturing Business Do you want to improve your company’s brand awareness among customers, prospects, and the general public? Then check out these video marketing tips for your manufacturing business. Video allows you to tell attention-grabbing stories faster. In the manufacturing industry, where [...]

2021-05-13T22:59:02-05:00June 2nd, 2021|