Expert Industrial Marketing Videos for Manufacturing Success

It’s the final day of FABTECH 2024, and we’re going live one last time from the MFG Tribe booth! Who knows what surprises the day will bring? From special guests to a final recap of the biggest moments at the show, we’ve got all the insider insights for you. Can’t make it to Orlando? No problem—join us for the ultimate live wrap-up of FABTECH, and be part of the experience without leaving your screen!

If you have ANY questions around Industrial sales or marketing, leave them in the chat and make sure you stay until the end for LIVE Q&A, I'll try to answer all of them! #manufacturing #industrial #cnc #cncmilling #metalfabrication #automotive #injectionmolding #robotics #automation #corrugated #metalworking #industrialmarketing #plastics #metalforming #manufacturingmarketing #industrialautomation #cnc #metals #engineering #kylemilan #austin #texas

Missed the action on Day 1? Don't worry, we’re live again today from FABTECH 2024 at the MFG Tribe booth! Expect more behind-the-scenes excitement, unfiltered commentary, and maybe even some unexpected guests dropping by. Whether it’s live demos, new tech unveilings, or insider conversations, you won’t want to miss what’s happening. If you can’t be here in person, this is the next best thing!

If you have ANY questions around Industrial sales or marketing, leave them in the chat and make sure you stay until the end for LIVE Q&A, I'll try to answer all of them! #manufacturing #industrial #cnc #cncmilling #metalfabrication #automotive #injectionmolding #robotics #automation #corrugated #metalworking #industrialmarketing #plastics #metalforming #manufacturingmarketing #industrialautomation #cnc #metals #engineering #kylemilan #austin #texas

Not able to travel to FABTECH in Orlando this year? No worries! We’re going live straight from the MFG Tribe booth for an exciting first day of the show. Tune in to get an exclusive behind-the-scenes look at what’s happening on the ground. Will we have special guests? Industry insights? Who knows what surprises are in store! Join us live and see what unfolds as we kick off FABTECH 2024.

If you have ANY questions around Industrial sales or marketing, leave them in the chat and make sure you stay until the end for LIVE Q&A, I'll try to answer all of them! #manufacturing #industrial #cnc #cncmilling #metalfabrication #automotive #injectionmolding #robotics #automation #corrugated #metalworking #industrialmarketing #plastics #metalforming #manufacturingmarketing #industrialautomation #cnc #metals #engineering #kylemilan #austin #texas

Client Strategy Behind the Scenes | MIC'D UP

What happens if we let Riley spend an entire week JUST filming MIC'D Up episodes??? Find out in the first of 4 episodes that we will be dripping out over the next few weeks.

In this exclusive behind-the-scenes video, I break down how to handle those tough situations when a client suddenly cancels after we were deep into the renewal process.

I share my approach—starting with a direct question to figure out what happened and then addressing their concerns point by point. It’s all about getting to the root of the issue and understanding what changed.

I also talk about how we track deal sources, measure conversions, and customize HubSpot dashboards to get the insights we need.

Lastly, I go over our event planning process and how we organize content capture for future events.

Time Stamps:
0:00 - Emergency Client SitRep
0:56 - Deal Source Analyzation
2:02 - Helping Clients with Sales Processes
2:39 - Live Show
3:07 - Client Quoting
3:57 - IMTS Schedule
5:50 - Outro

#IndustrialSalesTactics #B2BMarketing #IndustrialMarketing
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Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
MFG Tribe: https://mfgtribe.com
MFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

Answering Your Tough Questions | Industrial Sales & Marketing Q&A

In this video, I dive into how to use data to identify a niche proposition that appeals to your target markets. I start by discussing the importance of knowing your certifications and industry focus—whether it’s aerospace, medical devices, or another sector—and using that to define your value proposition.

Next, I tackle the challenge of competing with OEMs, especially in niche markets like foundation drilling equipment. I explain the importance of leveraging lead times, service quality, and data-backed claims to differentiate your product when price isn’t the main factor.

Finally, I share strategies on identifying additional services to offer by analyzing market needs and listening to your customers. It’s all about having the right conversations to uncover what truly matters to your prospects!

Time Tamps:
0:00 - Using Data to Identify
1:03 - Convincing Customers
3:57 - Providing new services?
9:04 - Improving Technical Knowledge
10:38 - Extrovert in Sales??
13:50 - Conclusion

#IndustrialSales #IndustrialMarketing #IndustrialStrategy
__________

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Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
MFG Tribe: https://mfgtribe.com
MFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

When you're trying to target a niche audience, you have to take the right approach to keep their attention.

I'll guide you through proven strategies to pinpoint your ideal market and craft approaches that speak directly to the decision-makers you need to reach. From refining your messaging to leveraging digital tools, we'll cover what it takes to truly resonate with your audience and stand out in today’s competitive B2B landscape.


As always...if you have ANY questions around Industrial sales or marketing, leave them in the chat and make sure you stay until the end for LIVE Q&A, I'll try to answer all of them!

#manufacturing #industrial #cnc #cncmilling #metalfabrication #automotive #injectionmolding #robotics #automation #corrugated #metalworking #industrialmarketing #plastics #metalforming #manufacturingmarketing #industrialautomation #cnc #metals #engineering #kylemilan #austin #texas

How Should I Change My Linkedin? | Industrial Sales & Marketing Q&A

In this video, I address some key questions...

"Should you be selective about who you connect with on LinkedIn within a company, or should you invite everyone?" Ideally, you want to connect with as many relevant people as possible within the departments that matter to you, especially those involved in decision-making or influencing. Don’t just target the VP or high-level managers—connect with their teams and anyone who might be involved in cross-departmental discussions. By expanding your network strategically, you increase the chances of your content reaching the right people, even if they’re not always active on LinkedIn.

I also dive into the benefits of sending connection requests with or without a personalized message, highlighting that your profile's headline and overall appearance play a bigger role than you might think. Experiment with different approaches to see what works best for your industry and target audience. Lastly, we touched on keeping employee profiles public and not hiding them due to poaching fears—good relationships and treating employees well will keep them loyal.

Time Stamps:
0:00 - Intro
0:12 - Linkedin Connection Advice
5:00 - Personalized Messages
7:58 - Worried About Poaching?
9:16 - Linkedin Headlines
11:04 - Conclusion

#LinkedInNetworking #IndustrialSales #B2BMarketing
__________

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Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
MFG Tribe: https://mfgtribe.com
MFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

In this video, I break down the importance of tracking the right metrics for your industrial marketing efforts. Too many companies focus on vanity metrics like impressions and clicks without understanding the full impact on revenue. I discuss how to track and analyze each marketing vertical—trade shows, publications, social media, PPC, and email marketing—to see if they’re truly moving the needle. It’s not just about generating leads but following those leads through the sales pipeline to see which ones convert into real deals and dollars. I share examples of how we’ve generated over $325 million in revenue for our clients by constantly measuring, adjusting, and optimizing our strategies. The key takeaway? Track everything, make data-driven decisions, and ensure your marketing spend is ROI-positive.

Time Stamps:
0:00 - Intro
0:46 - How to Track
2:58 - SEO
3:54 - Brand Awareness
5:39 - Conclusion

#IndustrialSalesPipeline #IndustrialMarketingROI #IndustrialMarketing
__________

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Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
MFG Tribe: https://mfgtribe.com
MFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

Update Your LinkedIn Profile for Massive Growth in 2024 LIVE Screen Share

Today, I'm showing you how to update your LinkedIn profile to boost engagement and get noticed by the right people in your industry. Most LinkedIn profiles default to showing your job title and company name, but that doesn’t sell you or your expertise. Instead, you need a headline that grabs attention and shows exactly what you can do for others in your industry. Start by updating your profile picture, and then craft a headline that reflects your passion and expertise. Include specifics like how you help companies or industries—it’s all about standing out!

Make your LinkedIn profile work for you by expanding on your experience, skills, and even personal interests in your "About" section. When someone checks you out, they should get a clear picture of your knowledge, your accomplishments, and what you bring to the table. This strategy isn't just for job seekers -it's for salespeople who want to build a personal brand that attracts opportunities. The more complete your profile, the more trustworthy and attractive you'll be to potential connections and prospects.

If you're serious about expanding your network and driving engagement, tools like Sales Navigator can help you automate parts of your outreach while keeping it personal. But remember, it all starts with your profile-optimize that first, and the rest will follow.

Time Stamps:
0:00 - Intro
1:11 - Headline and Standing Out
5:32 - Your Profile
9:04 - Using Linkedin for Sales
15:10 - Conclusion

#LinkedInOptimization #SalesStrategy #PersonalBranding
__________

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Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
MFG Tribe: https://mfgtribe.com
MFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

Talk Shop with Doug Trout The King Of Fabtech

I'm reviving my show "Talk Shop," where I sit down with industry professionals and talk about all things manufacturing. I couldn’t think of a better guest to kick things off than Doug Trout, the man behind the scenes of Fabtech, one of the biggest manufacturing shows in North America. Doug is often referred to as the "Fabtech God," and for good reason—he’s got all the insider knowledge and connections you need to maximize your trade show experience.

We talk about Fabtech’s move to Orlando this year, why pre-registration numbers are off the charts, and what you can expect from this year’s show. Doug shares some valuable insights on how to make the most out of attending, from getting attention at your booth to networking tips that actually work. We also dive into the latest industry trends, like the explosion of automation and robotics, and Doug’s predictions for the future of Fabtech in Orlando.

Whether you’re an exhibitor or an attendee, you don’t want to miss this episode packed with tips and behind-the-scenes stories straight from one of the industry’s biggest trade shows.

Time Stamps
0:00 - Intro
1:04 - Doug's Intro
2:00 - This Year's Show
4:07 - Trade Show Comparing
8:53 - Q&A Time
41:20 - Rapid Fire Questions
44:00 - Conclusion


#Fabtech2024 #TradeShowTips #Manufacturing
__________

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Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
MFG Tribe: https://mfgtribe.com
MFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

Industrial Video Production by MFG Tribe | 2024 Sizzle Reel

Creative videos have become a cornerstone of modern marketing initiatives, with their popularity skyrocketing since 2016. They’re not just a trend—they’re a powerful tool that engages audiences in ways traditional content can't match. At least 50% of your target demographic prefers watching a video over reading text, making video the top-performing content type that grabs attention and stops people mid-scroll on their social feeds.

Investing in video content—whether through dynamic background website videos, updated corporate videos, product demos, or engaging social media clips—keeps your brand at the forefront of the latest marketing tactics. Video not only drives engagement but also boosts brand recall and conversion rates, giving your company a competitive edge in today’s digital landscape. By leveraging the power of video, you’re not just keeping up with trends—you’re setting the pace for your industry.

Book a discovery call today to see what MFG Tribe's video team can create for your Industrial company: mfgtribe.com
__________

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Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
MFG Tribe: https://mfgtribe.com
MFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

FABTECH 2024 is a little less than a month away, and the MFG Tribe team is back with a vengeance and ready to dominate FABTECH 2024 in Orlando. This year we’re going all-in on our trade show presence, so be sure to stop by and check out the first ever MFG Tribe booth at FABTECH. You can find us at Booth S31069, ready to discuss any aspect of
your manufacturing marketing strategy. Our sales team will also be walking the floor in tried and true fashion, so be sure to say hey if you see Kyle, Alex, and Mason.

Here’s a sneak peek at what we’ve got in store ????

#FABTECH2024 #FABTECHExpo #FABTECHOrlando
__________

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Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
MFG Tribe: https://mfgtribe.com
MFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

In today’s industrial sales and marketing world, your personal brand is more than just a buzzword—it’s your biggest asset. I’ve learned that crafting a unique personal identity not only sets you apart from the competition but also creates deeper connections with clients and drives real business growth.

I’ll walk you through my own experiences, from defining my value proposition to leveraging platforms like LinkedIn to grow my network and influence. I’ll discuss the ups and downs, the strategies that worked, and the lessons learned along the way. If you’re looking to enhance your online presence, build genuine relationships, and position yourself as a leader in your field, join me for an in-depth look at how building your personal brand can be a game-changer for your business.

If you have ANY questions around Industrial sales or marketing, leave them in the chat and make sure you stay until the end for LIVE Q&A, I'll try to answer all of them! #manufacturing #industrial #cnc #cncmilling #metalfabrication #automotive #injectionmolding #robotics #automation #corrugated #metalworking #industrialmarketing #plastics #metalforming #manufacturingmarketing #industrialautomation #cnc #metals #engineering #kylemilan #austin #texas

The Challenges Of Marketing And Selling Technical Products

If your industrial sales pipeline is struggling and you’re not closing deals, it’s time to switch things up. In this video, I share three key strategies that you can implement today to start seeing results.

First, it’s all about selling solutions, not specs. Too often, technical salespeople get bogged down in the details instead of identifying and addressing the customer's actual problems.

Second, you need to clearly define your value proposition—what makes you stand out from the competition?

Finally, relentless follow-up is non-negotiable. I'll dive deep into each of these points, sharing practical advice and examples from years of experience in industrial sales and marketing. Let’s get your sales process on track and start closing those deals!

Time Stamps:
0:00 - Intro
0:48 - Specs vs Solutions
9:32 - Value
13:18 - Follow Up
21:20 - Conclusion

#IndustrialSalesStrategies #IndustrialSales #B2BSales
__________

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Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
MFG Tribe: https://mfgtribe.com
MFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

Are You Hiring The Best?!

I've made nearly every hiring mistake over the past nine years, but I've learned valuable lessons along the way. In this video, I break down the three critical things you need to do when hiring new employees to avoid costly mistakes.

First, don't hesitate to hire fast and fire even faster – if someone isn't a fit, move on quickly.

Second, require a one-minute video from every applicant to gauge their commitment and willingness to go the extra mile.

Lastly, prioritize culture over skills; you can teach skills, but you can't force a culture fit.

Follow these steps to build a strong, cohesive team that drives your business forward.

Time Stamps:
0:00 - Intro
0:35 - Hire Fast, Fire Faster
2:57 - Why are you the best fit?
4:28 - Culture vs Skills
7:27 - Conclusion

#HireSmart #CompanyCultureMatters #EmployeeRetention
__________

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Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
MFG Tribe: https://mfgtribe.com
MFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

How To Assess And Prioritize Leads? | Industrial Sales & Marketing Q&A

Join Kyle and Alex in this insightful Q&A as they tackle a crucial topic for anyone in the industrial sales and marketing sector: how to assess and prioritize leads effectively.

Kyle emphasizes the importance of asking the right fact-finding questions to determine the fit and needs of a potential client, while Alex shares his approach to ranking leads by urgency and the importance of understanding the client’s timeline.

Whether you're running a full-scale operation or juggling multiple roles, these tips will help you streamline your lead management process and make informed decisions that drive your business forward.

Time Stamps:
0:00 - Intro
0:12 - Assess & Prioritize Leads
3:06 - Conclusion

#IndustrialLeadPrioritization #IndustrialSalesStrategy #IndustrialSales
__________

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Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
MFG Tribe: https://mfgtribe.com
MFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

When Should I Go Live? | Industrial Sales & Marketing Q&A

In this video, I tackle four rapid-fire questions on content marketing, HubSpot investment, live stream timing, and marketing budget percentages.

First, I discuss whether pushing content too early can backfire and share insights from a client experience.

Then, I explore if the $35 HubSpot tier can deliver enough value to justify further investment, highlighting essential tools for sales and marketing automation.

Next, I break down the best days and times to go live based on audience engagement, emphasizing the importance of testing.

Finally, I address the tricky question of what percentage of revenue should go towards marketing, explaining why there's no one-size-fits-all answer and how to approach it based on your business specifics.


Time Stamps:
0:00 - Intro
0:17 - Posting too early?
2:03 - Should I pay for Hubspot?
08:38 - When should I go live?
04:24 - How much should I spend on marketing?

#IndustrialContentStrategy #IndustrialMarketingBudget #IndustrialSalesTools
__________

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Awesome Playlists:

Content Marketing & Social Media:
https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales: https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV: https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

__________

Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/

__________

Connect For Business:
MFG Tribe: https://mfgtribe.com
MFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/
Industrial Sales University: https://training.industrialsalesu.com/enroll
Industrial Sales U on LinkedIn: https://www.linkedin.com/company/industrialsalesu/

Dealing With Setbacks In Industrial Sales

In this video, we dive into how to overcome setbacks in your industrial sales pipeline and turn potential losses into future wins.

Setbacks are inevitable, whether it's losing a deal to a competitor or facing industry-specific challenges like budget cuts or ghosting from prospects. We discuss strategies to keep your pipeline healthy, including playing the long game with lost deals, diversifying your pipeline across industries and company sizes, and ensuring consistent follow-up, even when clients go quiet.

Remember, setbacks can become opportunities if you stay proactive and keep your funnel strong.

Time Stamps:
0:00 - Intro
0:20 - Setbacks are Inevitable
4:38 - Don't Take it Personally
9:19 - Diversification of Verticals
13:24 - Multiple Touch Points
20:37 - Pipeline
28:11 - Conclusion

#IndustrialSales #IndustrialSalesStrategy #industrialSalesPipeline
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