Industrial Marketing Blog

The Industrial Web Design: Industrial Agency Collaboration

The Industrial Web Design: Industrial Agency Collaboration Are you considering working with a manufacturing marketing agency to update or overhaul your company website? You might be about to start or maybe you’re at the tail end of the process already. Either way, here are a few tips that [...]

2024-02-29T07:25:02-06:00August 25th, 2021|

Website Design – How to Work With a Web Design Agency

Website Design - How to Work With a Web Design Agency If you're paying an agency or freelancer to redesign your website, it can be confusing if you don't know why they're doing things. I go over what to say to your agency to get the best website without [...]

2019-07-12T12:44:59-05:00February 22nd, 2019|

Repurposing Old Content to Create New Content

Repurposing Old Content to Create New Content Watch a call I had to plan out content for one of our clients, and how I talk about planning and scheduling content. We discuss white papers and blog topics, and decide the best times to post, and where we will be [...]

2019-07-12T12:50:18-05:00February 13th, 2019|

SEO: An Introduction to the Basics

SEO: An Introduction to the Basics If you’re new to website development or looking for information to best optimize your website, all of the information on SEO available can be a little scary. We break down SEO (Search Engine Optimization) and give you a crash course on the [...]

2019-04-01T10:34:40-05:00February 13th, 2019|

Optimizing Your Website for Conversions in 2019

Optimizing Your Website in 2019 for Conversions If you're someone who doesn't think you need a website or thinks it's fine the way it is, you're not paying enough attention to how website content drives consumers. The website is the main hub for people to learn about your brand, [...]

2019-08-19T22:27:12-05:00February 5th, 2019|

SEO Basics: Where to Start

SEO Basics: Where to Start SEO can be confusing if you don't understand how it works or why it's important, and Kyle shares his tips for people who want to learn the basics so they can work on their websites, or start to optimize their posts. Kyle gives tips [...]

2019-08-19T22:22:21-05:00January 24th, 2019|

Manufacturing Marketing – Website Importance

Manufacturing Marketing - Website Importance You’ve spent hours creating a content marketing strategy that attracts new clients, now what? After a prospect finds your company through content, the next step is for them to visit your website. Is that sweat I see? If you’re like most manufacturing [...]

2022-08-30T12:48:28-05:00September 21st, 2018|

Digital Marketing: Website Importance – Vlog 017

Manufacturing Marketing: Website Importance Manufacturing Marketing: Most manufacturing & industrial companies aren't putting their best foot forward on their industrial website, they don't view it as important as they should and it's hurting their brand awareness and sales potential. In this video we review the top mistakes that we see [...]

2022-05-19T08:53:43-05:00May 9th, 2018|

The 9 Biggest Industrial Website Design Mistakes

The 9 Biggest Industrial Website Design Mistakes The website is probably one of the most overlooked branding aspects of manufacturing companies. The old school frame of mind is that if you have a site, and it’s functional, then that’s all you need. As manufacturing continues to slowly embrace digital [...]

2023-01-20T10:17:39-06:00March 15th, 2018|

Content Marketing: The Best Tactic To Stand Out – Vlog 011

Vlog 011 - Content Marketing: The Best Tactic To Stand Out How Important is Content for Marketing and Brand Awareness, Does It Really Matter? What Should Your Content Strategy Be? Content is the driving factor in brand awareness and is the main tactic that you should be focusing on [...]

2018-09-25T11:06:52-05:00March 12th, 2018|